Member-only story
Marketing is an important part of the publication journey, especially for authors who are self-publishing since this is area in which you may or may not have contracted professional help. Having your Amazon sales page up to date means more copies are sold!
Here’s how you can spruce up your Amazon sales page to improve your chances of readers finding your book.
What are the elements involved?
Metadata is all the information that readers use to find your book. So it’s important that the book not only contains a description of the plot but also includes keywords that make the search easier.
Keywords are words and phrases that readers can associate with your book. If, for example, you are writing a slice-of-life YA novel, keywords you can add are “coming of age” and“teen”. This way, when a reader types in a theme, setting, or genre-specific term into the search bar, they are likely to discover your book.
Keywords may include the book’s name, the author’s name, a brief 1–2 sentence description, the genre, themes, and the ISBN.
Where can I add keywords?
There are many avenues on an Amazon page to add keywords, each of which addresses different aspects of your…
